KEY TAKEAWAYS Amongst the many brands awarded with the Superbrand 2022 seal of excellence: are Safaricom, Betika, Elgon-Kenya, Kenya Red-Cross, Supaloaf, The Guardian (TZ), and Bank of Baroda (UG). Superbrands East Africa celebrated 40 of the region’s top brands at a Tribute Awards Ceremony held on Thursday 31 st March 2022 at the Trademark Hotel […]
Superbrands East Africa celebrated 40 of the region’s top brands at a Tribute Awards Ceremony held on Thursday 31 st March 2022 at the Trademark Hotel in Nairobi, Kenya. The evening was a celebration of the leading brands that persevered and broke boundaries despite the COVID19 pandemic. Brand representation came from Kenya, Tanzania and Uganda. […]
Patricia Ithau is the new Scangroup CEO [Fidelis Kabunyi, Standard] Marketing firm WPP Scangroup has replaced long-serving Chief Executive Bharat Thakar, who resigned in March 2021 amid a gross misconduct probe. Veteran marketing and business leader Patricia Ithau (pictured) has been appointed as CEO from March 14. She is no stranger to Scangroup, having served […]
NAIROBI, Kenya Feb 10-WPP Scangroup has announced the appointment of Patricia Ithau as Chief Executive Officer. Ithau comes in to head Scangroup following the resignation of Bharat Thakrar as CEO and board member in March 2021. She is a highly accomplished business and marketing leader who brings more than 25 years of experience in senior […]
Patricia Ithau has been appointed WPP Scangroup CEO/Executive Director effective March 14, 2022. [Courtesy] Patricia Ithau has been appointed as the Chief Executive Officer and Executive Director of WPP Scangroup. Scangroup Chairman Richard Omwela, in a statement seen by The Standard, said Ithau will begin her term on March 14, 2022. “She oversaw the expansion […]
Marketing and communication firm WPP Scangroup has appointed Patricia Ithau as the chief executive officer. She takes over from Bharat Thakrar who resigned in March last year to pave the wave for investigations into his alleged misconduct. The Nairobi Securities Exchange-listed firm, however, closed the case against Thakrar and former chief finance officer Satyabrata Das […]
WPP Scangroup has announced the appointment of Patricia Ithau as its Chief Executive Officer. Patricia is an accomplished business and marketing leader who brings more than 25 years of experience in senior leadership roles. Throughout her career, she has overseen the expansion of major consumer brands in Eastern Africa at companies including Unilever, Diageo/East African […]
Patricia Ithau appointed Chief Executive Officer of WPP Scangroup WPP Scangroup today announces the appointment of Patricia Ithau as Chief Executive Officer. Patricia is a highly accomplished business and marketing leader who brings more than 25 years of experience in senior leadership roles overseeing the expansion of major consumer brands in Eastern Africa at companies […]
WPP Scangroup’s MediaCom has launched SpotLift, a TV attribution tool, to measure the impact of TV advertising in line with outcomes. The launch is in response to a growing need from clients for a better quality of data and insights around TV media buying. SpotLift works by isolating the usual website traffic to determine the […]
The Nairobi Securities Exchange (NSE) opened the year on the up in Monday’s trading, largely buoyed by a gain in the Safaricom #ticker:SCOM stock. The telco, which accounted for 57 percent traded turnover at the market Monday, saw its price rise by Sh0.20 to Sh38.15 on the back of high demand by foreign investors. Other […]
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