Safaricom overtakes Zuku for fixed data customer share in Q2, traffic rises 19%

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Safaricom has overtaken Wananchi Online’s Zuku as market leader in the fixed data segment, according to statistics from the Communications Authority of Kenya (CA). Safaricom’s fixed data customers jumped 25 percent between March and June to stand at 207,398, giving the firm a 33.5 percent market share. Zuku saw a 15 percent increase in subscribers between March and June to 201,605, translating to 32.5 percent of the market.

The new statistics indicate the high demand for internet connectivity in the months following the outbreak of Covid-19 as millions of Kenyans were forced to work or study online because of restrictions.

At the same time, more than 90 percent of the total 619,579 subscribers opted for fibre speeds of more than 2 Mbps for homes and businesses, with 18 percent of them asking for more than 20 Mbps. Overall, consumers used up 132,397,651GB of mobile data between March and June, 19 percent more than in the previous quarter. Activity on the country’s domain registry also rose, with 4,355 companies and 30 institutions of higher learning registering websites under the co.ke domain.

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